Event factfile

Date of event: 5 November 2020
Event ends: 5 November 2020
Start time: 09:30
End time: 16:30
Price: Exclusive to members of The Henley Partnership. *Up to 2 Places*
Same But Different NEW


It is easy to assume that business innovation = doing different things. In the real world of day-to-day corporate life, however, radical innovation is extremely rare, and what leaders and managers tend to need most are the everyday lateral thinking skills that can help them to keep doing the same things slightly differently.

With this in mind, this session by James Bannerman - the bestselling author of Genius! and Business Genius! - is designed to inspire business professionals to look at the familiar from unfamiliar perspectives, to spark fresh ideas and improved solutions.

Who Should Attend?

This ‘Same but Different’ session is aimed at a rich variety of business leaders and managers – in terms of role, level and experience – who want to develop creative thinking strategies to bring out the zing (or put the zing back) in their everyday products, services, processes and systems.

Key words

The primary theme is INNOVATION and the secondary theme is STRATEGY.

It is relevant to the development of Growth, Mind-set, Creativity, Lateral-thinking, Inspiration, Spark, Leap, Bold.

THP, The Henley Partnership

James Bannerman

James Bannerman

James is a creative change agent who combines creativity with psychology to help businesses innovate.

As an innovation consultant he has worked with many leading organisations such as Aston Martin, British Airways, Disney, HSBC and Starbucks, as well as at the National Space Centre on a mission to Mars.

He also lectures on business creativity and innovation on the MBA at WBS and Oxford Brookes University, where he is completing a PhD on the impact of lateral thinking upon organisational performance.

*Per member organisation. “Up to” indicates the maximum number per member organisation, it is not an allocation of places. All places are subject to availability at the time of nomination. Nomination Forms are dealt with on a first come first served basis and a place cannot be booked or held without a fully completed and approved Nomination Form.

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Contact Us

For more information please contact The Henley Partnership Team by email at thp@henley.ac.uk or by phone on +44 (0) 1491 418 855.

Getting There

Henley Business School, Greenlands Campus

Henley Business School,Greenlands,Henley-on-ThamesOxfordshire