Event factfile

Date of event: 30 April 2020
Event ends: 30 April 2020
Start time: 09:30
End time: 16:30
Price: Exclusive to members of The Henley Partnership. *Up to 2 Places*
Strategy at Speed NEW


‘Strategy at Speed’ is an intense masterclass that equips participants with a different mindset, seeing strategic solutions much faster with greater clarity, and a shared language and toolset, to crack a large variety of issues.

The day is structured as five short, energetic lectures and three group exercises on Fred’s recent clients (Uber, Universal Music and IKEA). The key techniques seen are: Strategic Rollercoaster, Magic Tree, Pyramid Principle, Happy Line and Lean Start-up.

This is an extremely practical event. Participants typically start applying the techniques to their job the very next day.

Who Should Attend?

This course is designed to upgrade the strategic toolkit of people with big strategic decisions lurking in their immediate future, such as executive boards, business unit heads and senior members of the central functions (strategy, finance, marketing, business development, product etc), and future leaders across the company (on the ‘high potential’ track). Anybody with less than 6 years’ professional experience will really struggle. Participants with 12+ years’ experience and/or an MBA degree will gain the most.

Key words

The primary theme is STRATEGY and the secondary theme is LEADERSHIP.

It is relevant to the development of Influence, Strategy, Value, Proposition, Formulation, Thinking, Solutions, Models, Lean, Experimentation.

THP, The Henley Partnership

Fred Pelard


Fred Pelard is a strategy trainer and facilitator, helping senior executives formulate and adjust complex strategies at speed. He holds an MBA from INSEAD and he has conducted 500+ sessions on ‘Strategy at Speed’. 2019 clients alone include Allianz, BBC, Booz Allen, Channel 4, Deloitte, Expedia, HSBC, IKEA, OC&C, Paddy Power Betfair and Sainsbury’s.

Fred’s content and delivery style ensure participants walk out with a spring in their step, a topped-up toolkit and a renewed enthusiasm for tackling complex problems!

*Per member organisation. “Up to” indicates the maximum number per member organisation, it is not an allocation of places. All places are subject to availability at the time of nomination. Nomination Forms are dealt with on a first come first served basis and a place cannot be booked or held without a fully completed and approved Nomination Form.

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Contact Us

For more information please contact The Henley Partnership Team by email at thp@henley.ac.uk or by phone on +44 (0) 1491 418 855.

Getting There

Henley Business School, Greenlands Campus

Henley Business School,Greenlands,Henley-on-ThamesOxfordshire