Dr Cristiana Lages invited to work on research project with University of Nottingham Ningbo China

7 April 2014

Dr Cristiana Lages invited to work on research project with University of Nottingham Ningbo China

Cristiana Raquel Lages, Associate Professor of Marketing and Service Management, has been invited to work on a research project with University of Nottingham Ningbo China.

Cristiana Raquel Lages, Associate Professor of Marketing and Service Management at Henley Business School, has been invited to work on a research project with University of Nottingham Ningbo China.  The research project examines customer scepticism and aggression.

Specifically, the project looks at the drivers and consequences of customer scepticism and the drivers of aggression in a service recovery context.  Cristiana has been invited to work on this research project, following on from her research into service recovery and service improvement.  She will be visiting the university, in the Zhejiang province of China in late April.

Cristiana’s work in this field includes:

 

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