Henley Summer Start-Up Boot Camp inspires participants to start businesses
6 July 2017
Supported and sponsored by Santander and hosted by the Henley Centre for Entrepreneurship, the PopUp Business School delivered the Summer Start-Up Boot Camp 2017 at the Henley Business School during the week of 26 – 30 June 2017.
Supported and sponsored by Santander and hosted by the Henley Centre for Entrepreneurship, the PopUp Business School delivered the Summer Start-Up Boot Camp 2017 at the Henley Business School during the week of 26 – 30 June 2017. This was the fifth annual Summer Start-Up Boot Camp, with participants from the student and local communities attending the course.
“We are going to turn the traditional approach to starting a company on its head,” said Alan Donegan, Co-founder of PopUp Business School and course convener. “No longer is it the case that you follow the traditional approach by writing a business plan, raising some money, hiring some people, building a product, finding a customer and sell… Let’s start with sales!”
Participants learnt how to start a business with no money, build a website for free, find customers and start to make sales. Alan stressed that all new entrepreneurs need is an idea, a free website and some sales to make progress. Participants received a full day on sales including a session on ‘customer development’ from Jurek Sikorski, Executive Director at Henley Centre for Entrepreneurship and a former sales and marketing director at a FTSE 100 company, as well as being a sales masterclass speaker.
Practical exercises featured strongly, with a focus on the customer and selling. Simon Paine, co-founder of the PopUp Business School, showed participants how to use social media to build visibility and grow a business. Simon’s message was, “Today you need social media if you are to build a successful business.” Participants loved the session and left knowing how to find customers and how to launch online quickly.
Described in glowing terms by participants, the Summer Start-Up Boot Camp boosted confidence and raised energy levels, with many planning to continue developing their business idea and pursuing a career as an entrepreneur. With over 50 attendees, 26% of them said that they were actively trading by the fifth day of the workshop and a further 52% said they were poised to begin trading in the near future.
Participants posted lots of positive comments in their feedback on the Boot Camp:
Harriet Robson, PhD student in Environmental Science: “The PopUp Business School has helped make my idea a reality, it has given me the confidence to start and taken away all the worries about financial burden.”
Eziz Jumayev, International Foundation Programme Finance and Banking student: “I love the new way of starting a business, you don’t need lots of money and anyone can do it.”
Rahatara Gani, BSc Economics student: “The workshop had great content with excellent execution from all involved!”
Take a look at the video of our Summer Start-Up Boot Camp here to find out what our students gained from the workshop.
If you are interested to find out more about the Summer Start-up Boot Camp, contact Jurek Sikorski.
Co-founder, PopUp Business School
PopUp Business School
PopUp Business School is an education service provider helping people start businesses and giving help to entrepreneurs
T: 07932 247 353
Executive Director, Henley Centre for Entrepreneurship
Henley Centre for Entrepreneurship
Henley Centre for Entrepreneurship is part of Henley Business School at the University of Reading which provides a hub for teaching and research in the subject, inspiring students from across the University to embrace, develop and apply their entrepreneurial abilities.
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