Maite Alves Bezerra

PHD Student

Areas of Interest

  • Innovation Transfer
  • Subsidiary’s Strategy
  • Emerging Market MNEs

Publications

Bezerra, M. A., Costa, S., Borini, F. M., & Oliveira Jr, M. M. (2013). Reverse knowledge transfer: A comparison between subsidiaries of emerging markets and subsidiaries of developed markets. Revista Ibero-Americana de Estratégia, 12(4), 67-90. doi: 10.5585/riae.v12i4.2026

Bezerra, M. A. Professores: Imagens do Futuro Presente (Professors: Images of a present future). Administração: Ensino e Pesquisa (RAEP), v. 15, p. 415-423, 2014. (Book Review).

Borini, F. M., Costa, S., Bezerra, M. A., & Oliveira Jr, M. M. (2014). Reverse innovation as an inducer of centres of excellence in foreign subsidiaries of emerging markets. International Journal of Business and Emerging Markets, 6(2), 163-182. doi: 10.1504/ijbem.2014.060490

Conference Papers

Bezerra, M. A.; Borini, F. M. O Impacto Conjunto do Ambiente Institucional e da Imersão nas Redes Externas na Transferência Reversa de Capacidades Tecnológicas em Multinacionais Brasileiras (The Impact of Local Networks and the Institutional Environment on Reverse Innovation Transfer in Emerging Market Multinationals). In: XXXVIII Encontro da ANPAD - EnANPAD 2014, Rio de Janeiro, Brazil. Best paper of the division and Best paper of the conference.

Bezerra, M. A.; Borini, F. M.; Maclennan, M. L. F. Reverse transfers of innovation and national development: Evidence from Brazilian subsidiaries. In: XX Simpósio de Engenharia de Produção (SIMPEP), 2013, Bauru, Brazil. Best paper of the division.

Costa, S.; Borini, F. M.; Bezerra, M. A.; Oliveira Junior, M. M. Reverse innovation as an inducer of centers of excellence in foreign subsidiaries of emerging markets. AIB Istanbul 2013 annual meeting. Istanbul, Turkey, 2013.

Costa, S.; Borini, F. M.; Oliveira Junior, M. M.; Bezerra, M. A. Two Sides of the Same Coin: Reverse Innovation of Multinationals from Developed Countries versus Multinationals from Emerging Markets. XV Reunión de Economía Mundial. University of Cantabria. Santander, Espanha, 2013

Qualifications

MSc, International Business, School of Higher Education in Advertising and Marketing – ESPM, 2014

Bachelor, Business Administration, FECAP, 2012