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Introduction to IDEAFEST Workshop 2020

If you're a student at the Henley Business School or University of Reading and have an idea for a new business, you can enter the IDEAFEST Competition and pitch your idea for the chance to win a prize of £1,000, plus mentoring to help you take it to the next stage and make your business idea a reality!

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Event information
Date 23rd January 2020
Time 10:30am - 1:30pm

The Introduction to IDEAFEST Workshop is an opportunity offered to students who intend to enter the Competition. The Workshop will provide students with some insights into the theory and practice of business idea generation and development. It will be held on 23 January 2020, 10:30am, in room 230 of the Edith Morley building (Whiteknights campus).

The IDEAFEST Workshop will include talks by Jurek Sikorski, Executive Director of Henley Centre for Entrepreneurship, Dr Norbert Morawetz, Associate Professor in Entrepreneurship, and a panel consisting of winners of past IDEAFEST Competitions offering their top tips and explaining the contest from a student perspective.

A full breakdown of the Workshop is listed below:

10:30am, 'We are All Entrepreneurs' Talk by Jurek Sikorski

- Who is an entrepreneur?

- Why become an entrepreneur?

- What are the characteristics of successful entrepreneurs?

10:45am, 'So, You Have an Idea' Talk by Dr Norbert Morawetz

- Find out the seven principles to winning IDEAFEST

11:15am, Break

11:30am, 'Developing Your Idea' Talk by Jurek Sikorski

- What does a good idea look like?

- How do you find a good idea?

11:45am, 'Protecting Your Business Idea' Talk by IDEAFEST Sponsors BDB Pitmans

12:00pm, 'About IDEAFEST' Talk by Jurek Sikorski

- Competition overview

- Panel of past IDEAFEST winners

12:45pm, Finish and Refreshments


All students are welcome to attend, whatever their course. For any queries about IDEAFEST, including how to enter, please check our website here.