Online Masterclass - Using Social Media as an Untapped Resource and for Building your Personal Brand - NEW

This event is exclusive to members of The Henley Partnership.

To book please contact your HR or Learning and Development team at your organisation.

Unsure who to contact? Please do not hesitate to contact us at thp@henley.ac.uk

Please note: As this is a masterclass we encourage you to be fully present and turn your camera on if possible. Our masterclasses are interactive and collaborative; therefore they may include breakout sessions for delegates to participate in smaller groups.

In this session, we will explore how social media serves as a powerful educational resource and personal branding platform. You will discover how to leverage various social media channels to deepen your industry knowledge, stay abreast of emerging trends, and make informed decisions critical to the success of your business. Moreover, we’ll delve into effective strategies for cultivating a strong personal brand through social media, enhancing your professional reputation and resonating with key stakeholders.

Join us to harness the full potential of social media in advancing your career and leadership influence.

This event will help you:

• acquire strategic knowledge: you will gain insights into leveraging social media platforms as a strategic tool for acquiring industry-specific knowledge, staying informed about market trends and making well-informed decisions crucial for business success
• enhance your personal brand: you will learn effective strategies for cultivating a strong and authentic personal brand on social media that aligns with your professional expertise and resonates with key stakeholders, enhancing your credibility and leadership influence
• learn executive-level engagement: you will explore advanced techniques for engaging with relevant content and thought leadership communities on social media, enabling you to build valuable connections, expand your network, and elevate your presence among peers and industry leaders

This session is designed for business professionals and C-suite executives across all industry sectors, who are eager to leverage social media as a powerful tool for both personal and professional development. Whether you’re looking to deepen your industry knowledge, enhance your personal brand or strengthen your executive presence, this webinar offers valuable insights and practical strategies tailored to meet the specific needs and goals of high-level decision-makers.

Alvin has over ten years of experience working in social media marketing, strategically growing brand awareness and engagement among social communities, as well as training in-house teams to become more effective in social selling and personal branding. Alvin has worked across various B2C and B2B brands, such as Liverpool Victoria and P&O Cruises. Alvin currently leads the social media strategy for Thredd, an issuer processor within the payments industry.

*Up to 3 places per member organisation. 'Up to' indicates the maximum number per member organisation. All places are subject to availability at the time of booking.