HCCM - Survey Fatigue & B2I Hyper-personalisation - 27Feb20
Our 3rd workshop of the HCCM 2019/20 Membership Programme focussed on two topics chosen by our members at the beginning of the year; the concept of Survey Fatigue and how organisations can tackle it, and how technology enables business-to-individual (B2I) marketing through real-time hyper-personalisation.
| Published | 27 February 2020 |
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