Skip to main content

Randa Diab

PBJ393412 1

Specialisms

Randa Diab-Bahman is an avid advocate for equality and change in her hometown of Kuwait. She has successfully established a few non-profit groups to serve her cause and has been a key player in pushing the boundaries for workplace policies.

Her research interests include corporate social responsibility and applied psychology. She holds a Masters degree in science from the UK and a DBA from France and is currently undergoing a PhD in Marketing & Reputation with a focus on CSR. She is also currently lecturing in the Faculty of Business at the Kuwait College of Science & Technology.

Publications

Diab-Bahman, Randa (In Press). ‘The impact of dominant personality traits on team roles’ The Open Psychology Journal. (Accepted on Aug 21, 2020)

Diab-Bahman, Randa & Al Enzi, Abrar (2020). 'The impact of Covid-19 pandemic on conventional workplace setting' - International Journal of Sociology & Social Policy, DOI: 10.1108/IJSSP-07-2020-0262

Diab-Bahman, Randa & Mustapha, Ahmed (2015). ‘The effect of provocative visual advertising on the consumer’ International Journal of Teaching and Case Studies, Vol.5 No.3/4, DOI: 10.1504/IJTCS.2014.067839

Diab-Bahman, Randa & Mustapha, Ahmed (2014). ‘How inventory barcodes can improve a company's marketing strategies and competitive advantage’ International Journal of Strategic Innovative Marketing, Vol.01 (2014) DOI:10.15556/IJSIM.01.04.004