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Greenlands Masterclass - Agile Strategy Execution - Aligning Action with Strategy NEW

04 Jun Andrew Mac Lennan
Event information
Date 4 June 2024
Time 9:30-16:30 (Timezone: Europe/London)
Price Exclusive to members of The Henley Partnership *Up to 2 Places*
Venue Henley Business School, Greenlands Campus
Event types:
Greenlands masterclass

How do I book?

This event is exclusive to members of The Henley Partnership.

To book please contact your HR or Learning and Development team at your organisation.

Unsure who to contact? Please do not hesitate to contact us at


Strategy execution is a critical challenge. Frequently, organisational activity fails to have an impact on strategic objectives. But it doesn’t have to be this way. This masterclass explores how leaders and frontline teams can align action with strategic objectives. Many activities don’t come from strategy but emerge more organically – responding to unanticipated customer demands, reacting to competitors, solving unexpected performance problems and exploring ideas. How can the strategic impact of these activities be explored and boosted?

Dr Andrew MacLennan introduces a series of highly practical techniques to ensure that the gap between strategy and action is closed. We explore how to manage strategy execution risk and create the feedback mechanisms to steer initiatives and projects towards strategic success. Ideally suited to small teams of participants from member organisations, this workshop will help apply this methodology ‘live’ to ideas, initiatives and projects emerging in your own organisation.

Learning outcomes

This hands-on workshop will help you:

  • Understand how strategy arises, in part, from emergent activities in organisations.
  • Explore how initiatives, projects and ideas align with strategic goals, and tighten this alignment.
  • Manage strategy execution risk effectively.
  • Develop performance measures that track execution success and strategic impact.

Who this is for

  • Leaders who are willing to view strategy from a new perspective.
  • Leaders who have a responsibility for implementing strategic plans.
  • Leaders who wish to manage risk and optimise outcomes.
  • Leaders who wish to develop a mind-set to face the unexpected with courage!

Dr Andrew MacLennan

Andrew Mac Lennan

Andrew is a leading expert in strategy execution and has conducted the largest study ever undertaken in the field. He specialises in the translation of strategy into action and driving agile adaptation through systematic experimentation. He has supported many thousands of practitioners to design and conduct experiments in fields that include banking, general insurance, life and pensions, FMCG, consumer durables, brewing and distilling, retail, telecoms, software, pharmaceuticals, engineering, hospitality, utilities, healthcare, recruitment and professional services.

He is an affiliate faculty member of London Business School, where he teaches on the MBA and custom programmes. Andrew is also Managing Director of consulting firm Strategy Execution Ltd. He is author of Strategy Execution: Translating Strategy into Action in Complex Organizations and Making Strategies Work and his articles appear in publications from Forbes Magazine to California Management Review.

Andrew has a PhD in strategy implementation from Edinburgh Business School.

*Up to 2 places per member organisation. 'Up to' indicates the maximum number per member organisation. All places are subject to availability at the time of booking.

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The Henley Partnership

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