John Grounds

He works with CEOs, directors, trustees, staff and stakeholders within organisations of all sizes and life-stages, helping senior leadership and their teams identify strategic questions. Addressing these underlying challenges, he emphasises integration, engagement, impact and reputation.

A recognised international expert in non-profit and government reputation, John is an active consultant to government, non-profit and responsible business sectors in the UK and globally. He has more than 35 years' experience working at the highest level with the UK's leading not-for-profit, public and private sector organisations, including the Cabinet Office, the National Society for the Prevention of Cruelty to Children, the Royal Society for the Prevention of Cruelty to Animals, the Body Shop, Forster Communications and CharityComms. After 25 years as an in-house practitioner, he became an independent consultant in 2014.

John also offers organisational, team and personal development, focusing on values and culture. This includes the creation of reputation frameworks, strategies and narratives to embed them into teams, analysing stakeholders, auditing and evaluating current approaches, outputs and impacts, identifying cultural challenges and developing values and behaviour frameworks, determining skills and development gaps and supporting recruitment to trustee and staff roles, providing team or individual coaching and mentoring and sharing trusted counsel to CEOs, directors and boards.