The Strategy Programme
£4,390 + VAT (including residential costs)
Module 1: 3 days
Module 2: 1 day
How market-focused is your strategy - and how do you use it? Is it a 'living' tool - do you and your management team refer to it regularly or is it a document done once a year then consigned to a shelf? Is it - and perhaps all the decision making in your organisation - based on facts or does the highest paid opinion tend to prevail? And finally, does the organisation believe in it or does it lack credibility?
This programme enables leaders to create strategies that are based on market-insight, that challenge and support the corporate strategy and ensure every individual can identify their role in the success of the business. It is underpinned by rigorous research, supported academically but always delivered from a practitioner’s point of view.
Who is the programme for?
Board members and senior executives and existing and future leaders of all disciplines who wish to drive their business on commercial reality and facts and who are looking for effective tools and techniques to help them compete.
Benefits to the individual
Board members and senior executives will benefit from new tools and concepts that enable them to drive their businesses forward on fact-based, realistic strategic foundations and to engage more effectively with the people that help to deliver those strategies.
Benefits to the organisation
Organisations will benefit from leaders that can create and drive an externally-focussed organisation where all functions concentrate on building longer-lasting competitive products and services that translate into a more profitable and sustainable business.
The Strategy Programme is less theory and more intellectual challenge. Less framework and more creative thinking. Less pontificating and more facts. It offers you four days to kickstart a process of strategic review that will help you and your organisation to find the competitive edge you need in this tough environment. For those whose business is doing well, this process might just help to keep it that way.
- Developing a strategy - why it's important
- What does your company really sell? How do you know?
- Leveraging market insight to create a competitive strategy
- Customer intimacy - using customer expectations to your advantage
- Successfully focussing the organisation to deliver the commercial strategy
Location and facilities
We pride ourselves on understanding the need to create an environment which is both relaxing and comfortable enabling work and study to be focused and effective. From our unique riverside location to our impressive amenities, we provide an ideal environment for meeting success.
How to find us (PDF-1.15 MB)
Balancing busy work schedules with relaxation and exercise is an important aspect of our approach at Henley. The fully equipped and professionally staffed Fitness Centre with views overlooking the beautiful grounds and River Thames has everything needed to restore a sense of well being.
At our Greenlands site we provide a variety of meeting rooms and conference facilities. Our rooms have been designed with an emphasis on practicality with many of our rooms benefiting from the latest presentation equipment to ensure that your meeting runs smoothly.
The conference rooms at Greenlands, Henley, all feature air conditioning, natural daylight and excellent acoustics, as well as state-of-the-art AV and presentation technology controlled by bluetooth touch screens, free WiFi access, laptop connections, networked PC and large screens. Our larger rooms also have repeater screens. Each conference room has access to dedicated syndicate and break-out rooms and refreshment areas close by. Stationery, flipcharts, photocopying facilities and whiteboards are included as standard.
All syndicate and meeting rooms at Henley are fitted with a large screen, networked PC, whiteboards and have free WiFi access and laptop connections. River House 1-14 are also fitted with Copycam, allowing users to capture whiteboard notes at the touch of a button. Digital recorders, video and stills cameras are also available on request. All are laid out boardroom style.
We have 100 rooms including some with disabled facilities. All rooms are en-suite & include a safe, trouser press, laptop connection with free Wi-Fi access, direct dial telephone, satellite TV with radio, Molton Brown toiletries, tea & coffee making facilities and a hair dryer. Photograph of Thames Court accommodation.
Full English breakfast is served in our main dining room, which overlooks the River Thames. Our dedicated staff maintain the facility 24 hours a day, seven days a week. All guest rooms receive daily housekeeping services.
When it comes to dining, we offer you choice, quality and flexibility. We understand that you also want facilities that are conducive to networking, and dining arrangements that integrate seamlessly with the other aspects of your day. Henley is renowned for both its excellent standards of service and the high quality of cuisine. The chefs and their professional staff are able to offer the sophistication of a memorable evening dinner in the spacious dining room, with its views over the lawns down to the Thames.
Fresh, varied breakfasts are prepared by award-winning chefs and served each morning in the beautiful, riverside restaurant - the Heyworth Room.
Several tea and coffee areas are situated throughout the buildings, the Garden Common Room is situated beside the Heyworth Room and is open throughout the day and evening offering a wide range of Fairtrade drinks and a selection of biscuits. The bar is open each evening serving a full range of drinks.
Henley Conference Centre and Hotel
Set in its own 30 acre estate in the beautiful Oxfordshire countryside, alongside the River Thames, this magnificent Grade II Listed Building offers excellent conference, meeting and event facilities and provides a spectacular setting for any gathering. For more information about booking our beautiful facilities please visit the Henley Conferences website.
History of Greenlands
Records indicate that there has been a house on our Greenlands site for 500 years, although the house would have originally been much closer to the river.
Greenlands has been home to a series of notable families and individuals throughout its lifetime. These include Thomas Chaucer, son of Geoffrey Chaucer; Robert D'Oyley, Sheriff of Oxfordshire in 1573; Bulstrode Whitelock, Oliver Cromwell's Ambassador to Sweden and most recently WH Smith, who bought the existing house in 1871. Queen Elizabeth I is also known to have visited on more than one occasion, most likely when staying at her royal palace in Reading.
The site became the home of a new Administrative Staff College in 1946, first welcoming students in 1948. In 1952, after the unexpected death of Viscount Hambleden from whom the College leased the site, an opportunity to purchase Greenlands' 30 acres arose. The College was renamed Henley Management College in 1991, and following the 2008 merger with the University of Reading became Henley Business School. Today, the world-ranked Henley MBA, The Henley DBA and our executive education programmes are delivered at Greenlands.
Points of view
- Converting the natural conflict that exists in organisations into successful strategies
- Strategy as a leadership tool
- Strategy with a wide-angle lens: Dealing with uncertainty and disruption
- Business strategies for the new normal
- The building blocks of a successful sales strategy
- Jeff Callender, Director of The Strategy Programme, discusses how to simplify strategy at a masterclass
- UK top 3 ranking for Executive Education in the Financial Times 2017
- Henley Corporate Learning Survey 2017
Offers & Discounts
10% discount on programme fee for Henley alumni
When booking multiple open programmes which are paid for upfront, the following discount structure applies:
2-4 people = 10% reduction
5-9 people = 15% reduction
10+ people = 20% reduction
A 50% discount is available to employees of registered charities - please note that the discount is applied at Henley Business School's discretion and to confirm eligibility please contact email@example.com
All offers & discounts will be displayed here when available.
The Henley Way
Helping you become exceptional is at the heart of everything we do. The Henley Way is highly practical, collaborative and academically rigorous. We develop confident leaders and professionals who are able to take a fresh perspective and have the energy, capability and resilience to ensure that they and their organisations are successful.
THE HENLEY WAY:
- Rigour & relevance
The Henley Way is much more than a set of principles. It is ingrained in our spirit and fundamental to our purpose and heritage, characterising the way we can help you to deliver exceptional performance.
We engage with you at the deepest level, fostering a shared spirit of curiosity, exploration, investigation and learning. We collaborate with you in order to challenge assumptions and mindsets, and get to the heart of the real business issues you face.
By creating a safe environment that promotes self-reflection, you are able to ask yourself those crucial questions that allow you to learn more about what informs your strategic business decisions and actions.
We work closely with you to diagnose your strategic individual and organisational aims. We then identify programmes that are best aligned to these goals, or we can co-evolve a learning design specifically aimed at achieving these strategic outcomes.
RIGOUR & RELEVANCE
We draw on world-class research and originate leading-edge thinking – but theory remains theory unless it is applied to real-world business. All of our programmes are delivered by experienced faculty who integrate academic rigour with commercial application. What you learn translates into business results.
Our customers rely on our long history and global reputation for successful executive development. These strengths underlie our responsible and collaborative way of working with you to co-create the very best executive learning experiences and commercial outcomes.
At Henley we know we cannot just be exceptional – we are here to help you become exceptional.