Henley Greenshoots Seed Finance Award Scheme
The Henley Greenshoots Seed Finance Award Scheme is an initiative led by Henley Enterprise Lab (HELAB) and supported by Henley Centre for Entrepreneurship (HCfE), with the aim to nurture and support start-ups.
Sponsored by Santander Universities, Greenshoots underscores a global commitment to supporting higher education and fostering innovation through financial and practical support.
Applicants to Greenshoots are in with the chance of winning £2,500 in cash prizes, awarded to start-ups that show the potential to grow and become sustainable businesses.

Greenshoots 2025
A record number of application were received this year and were of high quality. The selection panel had to work hard to choose the six businesses for an Award. The six selected were:
AI Edge Solutions
A professional services business that provides AI education, consultancy, and implementation services for SMEs in the Thames Valley and London area.
Efficura
A healthcare software business established in August 2024 that is developing EBM software with AI as its centre piece, designed to streamline hospital operations, lower costs, and requires less human input.
Hogs on Film
A wildlife enterprise that provides an easy-to-use platform which allows citizens currently filming and feeding their garden wildlife, hedgehogs in particular, with a platform to submit their records, sightings, and video data.
Re+Spore
A consumer products business (and a winner at IDEAFEST 2025) that creates eco-friendly, biodegradable cutlery from mycelium, the root structure of mushrooms.
ReflectiveMindApp
A software business that helps organisations manage workplace support for neuroinclusivity securely, systematically, and at scale.
Vorium
A software business which as developed a solution to automate the creation-to-issuance of letters process for the utilities industry and other industries.
Award Presentations Ceremony
The businesses are to receive their awards at the Award Presentations Ceremony on Tuesday, 10 June 2025. The Ceremony will be held in Room G15 of the HBS Building, Whiteknights Campus between 10am and midday.
The Awards amounting to £2,500 each will be presented by Santander Universities, sponsor of Greenshoots. A massive thank you goes out to Santander Universities.
The agenda for the Ceremony is as below:
10:00am - Welcome and Introduction
10:10am - About Each Business (All Award recipients)
10:50am - Presentation of Awards (Santander Universities)
11:00am - Closing Remarks
11:10am - Networking and Refreshments
12:00pm - Finish
Students and staff are invited to join the audience for the Awards Ceremony. Please email Jurek Sikorski via jurek.sikorski@henley.ac.uk to register for the event.
Greenshoots 2024
In 2024, the Greenshoots Seed Finance Award Scheme Presentation of Awards scheme saw six dynamic entrepreneurs awarded cash prizes.
Each of the six winning businesses received a £1,500 cash prize to help cover specific operational costs associated with starting their ventures.
The six entrepreneurs and their innovative businesses awarded today are:
- William Haresceugh with Aimful – A software business developing an AI-powered coaching app for employee personal development, offering 24/7 on-demand coaching sessions via voice and text.
- Tyler Koch with Invision Social – A social media marketing agency dedicated to helping SMEs create innovative digital strategies.
- Joe Newton with Lumera Solutions – A marketing automation agency focused on aiding small businesses in growing their online presence with custom-built automation solutions.
- Katie Carter with Nifty Numnahs – An equestrian products business known for its uniquely designed numnahs, with plans to expand into other horse accessories.
- Oscar Marsh with Samurai Strength – A gym-accessories business that has launched creatively designed wrist wraps, with plans to introduce additional gym wear such as knee and elbow supports.
- Brandon Bradford with Strive Social – A video production and social media marketing agency specializing in short-form content production for online coaches, course creators, and service providers.


Certificates acknowledging these awards were presented by Remy Foucher, Relationship Director at Santander Universities. The event not only recognised these budding entrepreneurs but also encouraged them to aim higher.
Read the news release about the latest Greenshoots Seed Finance Award Scheme winners.

Greenshoots is sponsored and supported by Santander Universities.

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