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Professor Emerita Susan Rose

Professor of Consumer Behaviour

Susan Rose DSC 6024

Specialisms

  • Strategic Marketing, 
  • Consumer Behaviour, 
  • Online Customer Experience, 
  • Business Coaching, 
  • Management Research

Location

Greenlands Campus

Susan is a coach, educator, facilitator, and researcher with over 20 years’ combined experience in industry and the higher education sector. Susan has held senior leadership positions whilst working at Henley Business School in both the UK and overseas where she gained extensive experience of leadership and in particular leading multi-cultural teams. She is a qualified and ICF accredited coach who founded her own coaching practice in 2019. As a coach she focuses on leadership and personal development in the workplace and is particularly passionate about supporting women. Susan holds a BSc in Psychology and DBA in consumer behaviour. She continues to research and publish and is a strong advocate for change in gender equality and female empowerment in the workplace.

Reference: Shaban, A., Saraeva, A. , Rose, S. and Clark, M. (2024) The invisible hand of touch: testing a tactile sensation-choice satisfaction model in online shopping. Journal of Sensory Studies, 39 (1). e12897. ISSN 1745-459X doi: https://doi.org/10.1111/joss.12897
Henley faculty authors:
Dr Anastasiya Saraeva - Professor Emerita Susan Rose - Professor Moira Clark
Reference: Rose, S. , Spinks, N. and Canhoto, A. I. (2023) Management research: applying the principles of business research methods. 2nd edition. Routledge. ISBN 9781032462967
Henley faculty authors:
Professor Emerita Susan Rose - Nigel Spinks
Reference: George, A. J.T. and Rose, S. (2023) Ethical decision-making: virtues for senior leadership in higher education. Management in Education. ISSN 0892-0206 doi: https://doi.org/10.1177/08920206231172027
Henley faculty authors:
Professor Emerita Susan Rose
Reference: Patterson, N. and Rose, S. (2023) Senior female leadership: an exploration of midlife experiences and the relevance of developmental coaching. Philosophy of Coaching: An International Journal, 8 (2). pp. 17-30.
Henley faculty authors:
Professor Emerita Susan Rose
Reference: George, A. and Rose, S. (2023) The ultimate end: an exploration of the perspective of two stakeholder groups on the moral purpose of coaching. International Journal of Evidence Based Coaching and Mentoring. ISSN 1741-8305 (In Press)
Henley faculty authors:
Professor Emerita Susan Rose
Reference: Wilkinson, F. and Rose, S. (2022) An exploration of the relationship between self-confidence and female leadership: the role of workplace coaching in supporting gender equality. Philosophy of Coaching, 7 (1). pp. 50-64. doi: https://doi.org/10.22316/poc/07.1.04
Henley faculty authors:
Professor Emerita Susan Rose
Reference: Rose, S. , (2021) The Future of Work in the Customer Experience Environment. Report. Henley Centre for Customer Management, UK. pp15.
Henley faculty authors:
Professor Emerita Susan Rose
Reference: Rose, S. , Fandel, D., Saraeva, A. and Dibley, A. (2021) Sharing is the name of the game: exploring the role of social media communication practices on B2B customer relationships in the life sciences industry. Industrial Marketing Management, 93. pp. 52-62. ISSN 0019-8501 doi: https://doi.org/10.1016/j.indmarman.2020.12.013
Henley faculty authors:
Professor Emerita Susan Rose - Dr Anastasiya Saraeva - Dr Anne Dibley
Reference: Fandel, D., Rose, S. , Saraeva, A. and Dibley, A. , (2021) Sharing is the Name of the Game: B2B Social Media Customer Engagement in the Life Sciences industry. Report. Henley Centre for Customer Management, UK. pp10.
Henley faculty authors:
Professor Emerita Susan Rose - Dr Anastasiya Saraeva - Dr Anne Dibley
Reference: Couch, S. and Rose, S. (2020) Coaching culturally different members of international business teams - the role of cultural intelligence. International Coaching Psychology Review, 15 (1). pp. 59-80. ISSN 1750-2764
Henley faculty authors:
Professor Emerita Susan Rose
Reference: Rose, S. , (2020) Industrial revolution 4.0: the changing technology landscape and its effect upon customer service employees. Report. Henley Centre for Customer Management, UK. pp28.
Henley faculty authors:
Professor Emerita Susan Rose
Reference: Clark, M. , Rose, S. and Myers, A., (2018) The ‘dark side’ of customer relationships - determining the dark side. Report. Henley Centre for Customer Management, UK.
Henley faculty authors:
Professor Moira Clark - Professor Emerita Susan Rose
Reference: Butt, M. M., Rose, S. , Wilkins, S. and ul-Haq, J. (2017) MNCs and religious influences in global markets: drivers of consumer-based halal brand equity. International Marketing Review, 34 (6). pp. 885-908. ISSN 0265-1335 doi: https://doi.org/10.1108/IMR-12-2015-0277
Henley faculty authors:
Professor Emerita Susan Rose
Reference: Rose, S. , Spinks, N. and Canhoto, A. I. (2014) Management research: applying the principles. Routledge, London, pp440. ISBN 9780415628112
Henley faculty authors:
Professor Emerita Susan Rose - Nigel Spinks
Reference: Tang, Y. and Rose, S. (2014) Developing international business managers through international study visits to China. Journal of Teaching in International Business, 25 (2). pp. 119-133. ISSN 0897-5930 doi: https://doi.org/10.1080/08975930.2014.897917
Henley faculty authors:
Professor Emerita Susan Rose
Reference: Rose, S. and Dhandayudham, A. (2014) Towards an understanding of internet-based problem shopping behaviour: the concept of online shopping addiction and its proposed predictors. Journal of Behavioral Addictions, 3 (2). pp. 83-89. ISSN 2062-5871 doi: https://doi.org/10.1556/JBA.3.2014.003
Henley faculty authors:
Professor Emerita Susan Rose
Reference: Rose, S. and Money, K. , (2012) Corporate reputation and B2B inter-firm partnerships. Report. Henley Centre for Customer Management
Henley faculty authors:
Professor Emerita Susan Rose - Professor Kevin Money
Reference: Rose, S. , Clark, M. , Samouel, P. and Hair, N. (2012) Online customer experience in e-retailing: an empirical model of antecedents and outcomes. Journal of Retailing, 88 (2). pp. 308-322. ISSN 0022-4359 doi: https://doi.org/10.1016/j.jretai.2012.03.001
Henley faculty authors:
Professor Emerita Susan Rose - Professor Moira Clark
Reference: Rose, S. , Clark, M. , Samouel, P. and Hair, N., (2011) An investigation of online customer experience: understanding the drivers and consequences of a positive online customer experience in the e-retailing context. Report. Henley Centre for Customer Management
Henley faculty authors:
Professor Emerita Susan Rose - Professor Moira Clark
Reference: Portlock, A. and Rose, S. (2009) Effects of ambush marketing: UK consumer brand recall and attitudes to official sponsors and non-sponsors associated with the FIFA World Cup 2006. International Journal of Sports Marketing & Sponsorship, 10 (4). pp. 271-286. ISSN 1464-6668
Henley faculty authors:
Professor Emerita Susan Rose
Reference: Rose, S. and Samouel, P. (2009) Internal psychological versus external market-driven determinants of the amount of consumer information search amongst online shoppers. Journal of Marketing Management, 25 (1-2). pp. 171-190. ISSN 1472-1376 doi: https://doi.org/10.1362/026725709X410089
Henley faculty authors:
Professor Emerita Susan Rose
Reference: Rose, S. and Samouel, P. (2010) A relationship-based view of the internet: the development of an internet personality scale as a mechanism for consumers to express feelings towards the internet. In: 18th International Colloquium in Relationship Marketing, 27-30 Sept 2010, Henley Business School, UK.
Henley faculty authors:
Professor Emerita Susan Rose
Reference: Rose, S. (2008) Marketing in the digital age: what does it mean today in practice? In: Institute of Fundraisers Convention: HMC Senior Management Track, July. (Unpublished)
Henley faculty authors:
Professor Emerita Susan Rose
Reference: Rose, S. , Hair, N. and Clark, M. (2010) Online customer experience: a review of the business-to-consumer online purchase context. International Journal of Management Reviews, 13 (1). pp. 24-39. ISSN 1468-2370 doi: https://doi.org/10.1111/j.1468-2370.2010.00280.x
Henley faculty authors:
Professor Emerita Susan Rose - Professor Moira Clark
Reference: Money, K. , Rose, S. and Hillenbrand, C. (2010) The impact of the corporate identity mix on corporate reputation. Journal of Brand Management, 18. pp. 197-211. ISSN 1479-1803 doi: https://doi.org/10.1057/bm.2010.31
Henley faculty authors:
Professor Kevin Money - Professor Emerita Susan Rose - Professor Carola Hillenbrand
Reference: Rose, S. , Clark, M. and Hair, N., (2009) The key influences upon a positive online customer experience. Report. Henley Centre for Customer Management
Henley faculty authors:
Professor Emerita Susan Rose - Professor Moira Clark
Reference: Rose, S. , Hillenbrand, C. and Money, K. (2009) Corporate identity and the missing link to corporate reputation. In: Global brand conference: branding and society, 1-3 Sep 2009, Cambridge, UK. (Unpublished)
Henley faculty authors:
Professor Emerita Susan Rose - Professor Carola Hillenbrand - Professor Kevin Money
Reference: Hair, N., Rose, S. and Clark, M. (2009) Using qualitative repertory grid techniques to explore perceptions of business-to-business online customer experience. Journal of Customer Behaviour, 8 (1). pp. 51-65. doi: https://doi.org/10.1362/147539209X414380
Henley faculty authors:
Professor Emerita Susan Rose - Professor Moira Clark
Reference: Money, K. , Rose, S. and Hillenbrand, C. (2008) Where does corporate branding end and reputation management begin? In: 12th International Reputation Institute Conference, 29 May - 1 June, Beijing. (Unpublished)
Henley faculty authors:
Professor Kevin Money - Professor Emerita Susan Rose - Professor Carola Hillenbrand
Reference: Rose, S. , Clark, M. and Hair, N. (2008) Exploring notions of ideal customer experience in online business-to-business environments: a USA / European comparison. In: International Colloquium in Relationship Marketing Conference, 14-17 September 2008, Swansea UK. (Unpublished)
Henley faculty authors:
Professor Emerita Susan Rose - Professor Moira Clark
Reference: Hair, N., Rose, S. and Clark, M. , (2008) Web quality and research update. Report. Henley Centre for Customer Management
Henley faculty authors:
Professor Emerita Susan Rose - Professor Moira Clark
Reference: Hair, N., Rose, S. and Clark, M. , (2007) Exploring the optimal customer experience online. Report. Henley Centre for Customer Management
Henley faculty authors:
Professor Emerita Susan Rose - Professor Moira Clark

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